Email & Content Marketing Specialist

vmysmartpros

Canada3 weeks ago
RemoteDirector Salary undisclosed
Key:Email MarketingSEO OptimizationContent Creation

Job Description

The Email & Content Marketing Specialist position will support the Marketing Department of Leaf’d Box by maintaining and expanding our current content marketing initiatives, including writing blog posts, writing email marketing, website content, analytics and A/B testing, and other marketing initiatives that may come up.

The ideal candidate enjoys writing educational content, has a curiosity about gardening and science, is organized, enjoys learning new marketing strategies, and can manage recurring deadlines without close supervision.

This role will require someone who can work independently, meet deadlines, proactively ask for support when needed, work well on a diverse team, understand our brand voice and goals each quarter, and be flexible with multitasking and changing projects. This role is great for independent contractors or if you are residing in the state of CA, you can be parttime on staff.

Roles:
• Research, write, and publish 2-4 SEO-optimized blog posts per month on a relevant gardening topic that aligns with our current curriculum and seasonal social media posts (including writing copy, sourcing photos, confirming publishing elements)
• Maintain weekly email marketing schedule and send at least 1 marketing email per week, focusing on a mix of education, free resources, newsletters, seasonal topics, product promotions, and announcements
• Write downloadable resources as needed
• Proofread and edit all content before publication to ensure accuracy, consistency, grammar, and alignment with Leaf'd Box's brand voice
• Monitor and improve email open rates, click-through rates, and overall campaign performance through ongoing testing and optimization
• Conduct testing and report performance for both the website and email marketing to determine what our audience relates to best
• Attend weekly meetings with the Product Development, Marketing, and Education Department, and work closely with both our Social Media and Marketing Manager and our Marketing Director to maintain priorities and complete tasks based on the content calendar provided
• Help maintain brand voice across channels

Monthly Deliverables:
• 2-4 blog posts
• 4-5 marketing emails
• 2 A/B tests
• Monthly analytics review
• Website copy updates as needed

Must be familiar with:
• Klaviyo
• Shopify
• Canva
• Google Docs, Sheets, Analytics, etc.
• SEO Optimization

Qualifications:
• At least 1 year experience in digital marketing or content marketing
• Excellent written communication skills and attention to detail
• Ability to track and complete tasks independently
• Works well on a diverse team
• Has a passion for or interest in gardening, agriculture, education, homeschooling, etc. (knowledge of gardening is a huge plus)

Reports to: Marketing Director

Hours and Benefits:
• Part Time: Approximately 5-8 hours per week (20-30 hours per month)
• Remote Position
• Compensation: $22-25 an hour

To apply, please submit the below documents to sierra@leafdbox.com
• Resume
• 2–3 short writing samples (blog posts, newsletters, or similar content)
• A brief cover letter explaining why you're interested in Leaf'd Box

Job Types: Part-time, Contract, Freelance

Pay: $22.00 - $25.00 per hour

Expected hours: 8.0 per week

Application Question(s):
• Are you willing to send your resume, 2–3 short writing samples (blog posts, newsletters, or similar content), and a brief cover letter explaining why you're interested in Leaf'd Box to sierra@leafdbox.com? Applications will not be considered complete until we receive this email.

Work Location: Remote

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Details

Work typeremote
Experiencedirector
LocationCanada
Posted3 weeks ago

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