Head Of Marketing

Head Of Marketing - Fast-growing fashion brand

Salary - £70k - £80k DOE + Benefits

Location - Manchester

Birthday off!Product discount£500 annual giftcardFree parkingProgression growthZachary Daniels are partnered with a fast-growing, digitally native womenswear brand known for its elevated aesthetic, trend-led collections, and strong social-first identity. Built around in-house design and a highly engaged online community, the brand has quickly established itself within the contemporary fashion space by blending premium-inspired styling with accessible price points.

The Role:

As Head of Marketing, you'll lead the development and execution of a multi-channel marketing strategy, spanning brand, performance, and customer lifecycle. Working closely with founders and the wider leadership team, the Head of Marketing will play a key role in scaling the business sustainably, balancing creativity with commercial impact.

Key Responsibilities:

Own and deliver the overall marketing strategy, driving both revenue growth and long-term brand equity

Lead, manage, and develop a high-performing marketing team, setting clear direction and priorities

Take full ownership of the marketing budget, ensuring effective allocation and clear ROI accountability

Drive customer acquisition and retention across all channels including paid social, paid search, SEO, affiliates, and partnerships

Oversee influencer, creator, and ambassador strategies, ensuring alignment with brand positioning

Collaborate cross-functionally with Creative, eCommerce, Merchandising, Product, and Leadership teams

Ensure consistency across tone of voice, brand positioning, and visual identity across all touchpoints

Identify and unlock new growth opportunities across channels, markets, and audiences

About You:

5+ years' experience in marketing, with proven success in a senior leadership role within fashion or DTC eCommerce

Strong track record of building, leading, and developing high-performing teams

Highly commercial mindset, with the ability to link marketing activity directly to revenue and growth

Strong creative instinct, with the ability to originate ideas and think beyond established strategies

Deep understanding of customer acquisition, retention, and lifecycle marketing

Highly data-driven, confident using insights to optimise performance and demonstrate ROI

Experience managing significant marketing budgets with clear accountability for results

Ability to identify emerging opportunities and scale new channels effectively

Why Apply:

Join a fast-growing, digitally native fashion brand with strong momentum

Opportunity to step into a leadership role at a key stage of scale and evolution

Work closely with founders in a highly collaborative, entrepreneurial environment

High level of ownership and autonomy-ability to make a real impact quickly

Be part of a brand where creativity and innovation are genuinely valued

Play a key role in shaping the next phase of growth across UK and international markets

Work with a highly engaged customer community and culturally relevant product

Build and develop a high-performing team within a modern, fast-paced business

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