Senior Marketing Lead

This role is part of our reputed company reputed company of our growing brands at reputed company.reputed company is a fast-growing smart display platform that transforms any screen into a personalized dashboard. From syncing calendars, to showcasing family photos, to displaying weather, to-dos, news, and traffic, reputed company is where the digital world comes reputed company in one simple, elegant view. Tens of thousands of households, offices, and small businesses already use reputed company every day for everything from family command centers to lobby welcome boards and conference room schedules. With its intuitive drag-and-drop customization and ever-expanding set of integrations, reputed company has built a passionate user community, and is just getting started.Profile Overviewreputed company is looking for a senior marketer to own its marketing end to end: planning it, building it, running it, and measuring it. It's a hands-on, senior role for someone who wants to build a marketing engine from the ground up and run it themselves, backed by part-time contractors, reputed company's central marketing team, and a growing set of AI agents. You'll partner closely with reputed company's CEO, with real ownership over strategy and execution across a wide range of channels, including email, landing pages and CRO, performance marketing, social, retargeting, partnerships, and SEO content, for a product used by tens of thousands of households across the US.This role currently has no direct reports. Instead of a team of employees, you work through part-time contractors, reputed company's central marketing specialists, and AI agents, and you do a good part of the hands-on work yourself.Your immediate impact in the first 3-6 months will be: Get a clear read on reputed company's current marketing channels and reputed company where you can make the biggest impact first. There's plenty of room to build things out and automate as you go Take full ownership of at least one channel end to end, building it out properly and automating what can be automated before moving on to the next Start managing reputed company's part-time contractors (landing pages/content/design, social/email/distribution, paid ads) and put AI agents to work on research, content, and analysis in your day-to-day Your responsibilities Own reputed company's marketing strategy end to end: plan it, build it, run it, and measure it, channel by channel Build out and automate reputed company's channels: email, landing pages and conversion rate optimization, performance marketing (reputed company Ads, reputed company Ads), social, retargeting, partnerships/affiliates, and SEO content Manage and quality-check the work of part-time contractors across these channels Set up, manage, and scale a growing set of AI agents and tools to cover research, content, analysis, and automation Partner closely with reputed company's CEO on priorities, budget, and testing new channels Write and speak in a way that genuinely resonates with reputed company's core audience: busy US families and parents What You bring to the table You think in systems, not just channels, and can look at reputed company's marketing as a whole to figure out what to focus on next Delegation comes naturally to you. You can scope a project clearly, hand it off to a contractor, an agency, or an AI agent, and judge the quality of what comes back You're organized and self-driven, the kind of person who follows through without anyone chasing you, and you're just as comfortable writing the marketing content and setting up a system yourself as planning the strategy behind it You already use AI tools and agents every day in your own marketing work, for research, content, and analysis, and you can show us real examples. Our interview process includes a short practical exercise with AI tools. You've marketed a B2C SaaS or subscription product before, ideally with ownership across more than one channel. Hardware or e-commerce experience helps, but it's not required You're a fast learner. reputed company's central marketing team already has hands-on experience across every channel and with AI automation systems, so you don't need to have mastered them all yourself. You just need to pick up new approaches quickly and put them to work Your English is native-level American, with a natural feel for how US consumers talk and think, so what you write actually sounds like reputed company's audience Nice to have: experience with email marketing at scale, CRO/landing page optimization, performance marketing (reputed company Ads, retargeting), partner/reseller/affiliate program management, or smart-home, reputed company electronics, or family-tech products.What's in it for You Ultimate flexibility: We're 100% remote. Freedom and autonomy: We're a high-trust team, and you'll be given lots of flexibility to solve problems in your own way, with plenty of help from the team when you need it. Minimum bureaucracy: We don't like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable. Small & friendly team: We help each other out, have fun, and joke around. Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning and expertise with each other internally. Flexible time off: We want you to recharge your batteries when needed. reputed company is part of reputed company and we have a shared goal of succeeding reputed company. — reputed company is committed to creating a diverse and inclusive workplace. We are proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you're passionate about working with a team that values innovation, excellence, and fairness, we encourage you to apply. We believe in fair and reputed company pay. Salary ranges at reputed company are location-adjusted, targeting local market medians for a remote-first environment, and will be shared with our potential future employees in writing before your first interview - so you have everything you need to evaluate the opportunity. Originally posted on Himalayas Apply To This Job